In My New World campaign is a copycat?

I was quite surprised to see the below video shared by @HalaMoubarak today for an ad made by Absolut Vodka back in 2007 and looking very similar to the ads currently running for touch’s new campaign “In My New World“.

To me, In My New World was basically among the two most interesting campaigns this year along with Lebanese Brew’s Try Something Brave, now let’s hope the latter doesn’t turn out to be yet another inspired campaign as well!

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2 Responses to In My New World campaign is a copycat?

  1. Jessy June 27, 2012 at 8:05 am #

    🙂 well it kinda is inspired as well , The LB campaign is a bit similar to The Diesel “BE STUPID” campaign

    The Brofessional Team reviewed it last week, here’s the link: http://brofessionalreview.com/2012/06/15/lebanese-brew-inspired/

  2. laila July 1, 2012 at 12:07 pm #

    sorry for the news..try smtg brave is copied by PUMA after hours:

    http://www.youtube.com/watch?v=K9uwjUKkLsQ

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