Tag Archives | ad

The New Connect Ads Are Spot On

It’s almost the end of the month, and as per Ogero’s new Director General Imad Kreidieh our internet speeds are supposed to double or triple by tomorrow! However, unless he is a magician, I really don’t see how the speeds are going to increase with the current rotting telephone network… I have mentioned it several times before, as long as copper wires are still used to connect households to central offices I really can’t see the connection quality getting better.

I personally have been feeling very frustrated with my DSL connection for quite some time now due to speed and latency degradation in the evening. In fact, I can rarely enjoy online gaming anytime before 10 or 11PM… which recently got me thinking of switching to some wireless internet provider. Using 3G or 4G would definitely be the optimal solution but the bundles are quite expensive for home usage and lack of free night traffic is a deal breaker.

Aside from their witty ads, I have been hearing some positive feedback about Connect and I’m considering checking if they can allow me to test their connection where I live before committing to one of their plan, and I will definitely subscribe in case their service was stable throughout the day.

Another possible solution could be to talk to your neighborhood’s “hayda taba3 l cable” who basically provides you with internet by installing a wireless atenna/access-point on your building’s roof. Even though no one really knows where they get their capacities from, they surprisingly provide good speed an latency. A guy I know in Dekwaneh for example gets <100ms latency to google.com which is pretty decent in Lebanon. The drawback however is that the service gets totally fucked during winter time…

Anyway, I will let you know how it goes with me!

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Wissam Kamal’s Datsun Ad – A Total Win!

I saw the new Datsun ad featuring Wissam Kamal and his father a couple of days ago and totally loved it! Knowing that Datsun was phased out in 1986 before launching again in 2013, they totally nailed it with their reference to the 80s.

On another note, I think it’s cool to see brands collaborating this way with people who got famous through social media such as Wissam. Kudos to that!

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It’s Christmas and Lebanon is Calling!

In my humble opinion, Demco easily wins the best Christmas ad this year!

In the same spirit of the ad during they made for the US presiential elections, they’re still reaching out for the Lebanese expats to convince them of returning back to their home country following some breakthroughs like the election of a new president and the formation of a new government, and while the previous one was touching, the new ad reaches even deeper everyone of us.

We all have loved family members living abroad, and most of those are not even thinking of returning. But come to think of it, while we have a lot of reasons to curse this country everyday, we have a hundred more to love it! I personally had the opportunity to go live and work elsewhere, but I chose to stay here because I’m too attached to my city to leave it.

When I watched the ad I couldn’t but think of my brother who lives in the UAE and how much my parents and I would all love him to come live among us again…!

We all deserve to reunite with our loved ones, at least during the happy holiday season if not for a lifetime, because as the ad at the end says, it is simply not the same without them!

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Lebanon is Calling – DEMCO Properties Ad on CNN is Spot On!

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Following the election of a new president in Lebanon after 2 and half years of vacuum, the general mood among the politicians and people alike has been turning positive with hopes of a stable and flourishing future ahead, and this beautiful ad by DEMCO Properties that was showing every 30 minutes on CNN during their coverage of the presidential elections really nails it at restoring the Lebanese expats’ faith in their country.

The ad shows some accomplished Lebanese businessman in NYC getting an emotional call from his homeland (literally) to tell him that Lebanon is back again on his feet and needs his support to accomplish more and eventually secure a stable future.

Needless to say, the ad encourages Lebanese expats to never lose faith in their country and contribute in its recovery by investing more in it, however the most important message this is conveying is to remain positive (who would have guessed 1 month ago that we will elect a president on October 31st?!), I mean even if some expats don’t have some spare money to invest in Lebanon, watching this ad is enough to give them a warm feeling and an extra push to achieve more!

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Zaatar Zein is back!

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Back in 2011, Zein El Atat took a blow when his products were banned in Lebanon and several Gulf countries. But for some reason, he seems to be back now with these ugly billboards and an even uglier TV commercial!

With the food safety campaign being carried out in Lebanon right now, I believe Zein El Atat’s comeback is more like a slap on Abou Faour’s face!

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Air Arabia fixed Lebanon’s map!

Seems like someone at Air Arabia felt like Lebanon’s map is too wide from the top so he/she decided to fix it!

But seriously now, how can someone get a map wrong in 2014?!

via Bikaffe

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