Tag Archives | leo burnett

Crest made me smile

Remember the banner I displayed a while ago for Crest’s competition “Spread the Smile”? It wasn’t a paid ad, but I was actually taking part in a “competition” organized by Leo Burnett among some other Lebanese bloggers to drive  as much traffic as we can to Crest’s page on Facebook, with prizes for the top 3 blogs sending traffic, and yours truly got the iPad 2 above for ranking among the top 3 blogs.

It sure pays to blog and have a cool audience like you, since I couldn’t have made if it weren’t for your clicks! Thanks you!

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Fishing and falling roses at Ain El Mrayseh on the independence day

Thanks to global warming, the weather on the independence day in Beirut was just awesome! Warm temperature and -almost- clear blue skies made it perfect for a walk at Ain El Mrayseh.

Fortunately the corniche was not congested with joggers and bikers, but fishers were just everywhere, and standing at the most bizarre places!

… the guys above were actually standing right where sewage water is dumped into the sea!

How can they still eat the fish they get from the sewage water is beyond my understanding, unless they sell them to other people like the man below was doing.

However, I seem to have missed a cool initiative by the Lebanese army and Leo Burnett! At around 3:30PM, a military helicopter flew at low altitude over the Manara corniche, releasing thousands of red roses attached to miniature white parachutes, carrying a message “Bihimayat Al Jonoud, Tanmou Al Wouroud”, or “Roses flourish under the protection of our soldiers”. The operation was called “Roses from the Sky” (you can watch a video about it here)

@chaftari from Leo was kind enough to share these photos with me.

I personally had mixed feeling about this operation… what do you think?

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